Colorado resorts offer special promotions for Learn to Ski month
By Summit Voice
SUMMIT COUNTY — The future economic health of the ski industry hinges partially on the retention of beginning skiers and snowboarders who are trying out the sport for the first time.Enthusiastic skiers and riders who return year after year form a strong core for the market, but it’s critical to keep new skiers coming and make sure they enjoy it enough to keep returning.
One of the best ways to do that is to help them get to the point that they can explore the mountain beyond the bunny hill safely. Colorado resorts are among the leaders when it comes to offering great lesson packages and the member resorts of Colorado Ski Country USA will focus on that goal in January, during Learn to Ski Month, with reduced prices and special programs for skiers and riders who want to improve their skills.
“Colorado resorts have always been committed to providing a top-notch ski experience for beginners,” said Melanie Mills, CSCUSA president and CEO. “Learning to ski or snowboard is a part of our heritage, and we and our resorts want to encourage one and all to give skiing or snowboarding a try. The deals and packages our resorts offer are a great way to hit the slopes and learn the ropes.” (more…)
Filed under: Ski Resorts, skiing and riding | Tagged: A-Basin, Aspen, Colorado Ski Country USA, Colorado skiing, Copper Mountain, Crested Butte Telluride, learn to ski, Learn to Ski month, ski lessons in Colorado, skiing and riding, snowboarding, Summit County News | Leave a Comment »