With opt-in, GPS technology will enable site specific messages
By Summit Voice
SUMMIT COUNTY — A new mobile app launched by the Breckenridge Resort Chamber will help keep guests and locals up to date on the Aug. 27 USA Pro Cycling Challenge and much more by using GPS technology to deliver location-specific information.
Some of the app’s functionality will be launched during the Breckenridge stage of the upcoming bike race to give timely information about road closures, and when to expect the peleton’s arrival, as well as info about post-race concerts and other activities.
The first phase offers a listing of current events. Download the app by texting BRECK to 25827 or visiting www.GoBreck.mobi.
Additional phases will feature up-to-the-minute Breckenridge news and information, including maps and tourism resources, event calendars shopping, activity and restaurant details, road and weather reports and special offers. The custom application is expected to enhance the guest experience by providing an additional source of local information and reaching audiences that may not be receiving real-time updates via the current channels. (more…)
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