
Denver’s zoo lights are a highlight of a winter visit to the Mile High City. Photo courtesy Denver Zoo.
Marketing campaign, hotel, restaurant deals aimed at boosting visits during slow season
By Summit Voice
SUMMIT COUNTY — Along with residents of Albuquerque, Rapid City and Amarillo, Summit County locals will be wooed to visit Dener with $1 million ad blitz aimed at drawing tourists to the Mile High City during the heart of the winter season.
Alongside tourism and business officials, Denver Mayor Michael Hancock announced the Mile High Holidays campaign at a press conference at the Cherry Creek Shopping Center. The campaign is a collaborative marketing program to increase the overall number of visitors to Denver in the traditionally slow period of November through January.
“Of course the holidays are a magical time of year, but they are also a critical time for many businesses in Denver,” Hancock said. “The Mile High Holidays campaign continues the City’s commitment to supporting and growing our local businesses by partnering with shopping districts and businesses to sell all of Denver to out-of-town visitors.” (more…)
Filed under: business, Colorado, economy, tourism, Travel | Tagged: Colorado, Denver, Tourism, Travel | Leave a Comment »


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